Welcome to Infinity Mall

ABOUT INFINITY MALL USA

 

Just as the mall replaced main street by mining its logics, and e-commerce replaced malls by improving and expanding its logics, Infinity Mall USA proposes and speculates the next phase of shopping, with a twist. How can we make a more sustainable shopping without losing the cultural, psychological, and social benefits? Is there a way to continue enjoying material consumer culture and its hedonist pursuits?

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Infinity Mall seeks to develop a product sharing system through mining the successes of the two previous shopping typologies, the mall and fulfillment center. It further seeks to make this new sharing system appealing by concealing and cloaking its circular sustainability in consumer tactics and aesthetics.

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As opposed to common-use of items, products are purchased from stores as normal, but for set amounts of time before they are to be returned. Infinity Mall is organized and designed via logics from e-commerce and the fulfillment center typology, and further cladded and programmed with emerging retail trends in order to keep up with consumer desires to make the mall, and new shopping system, appealing. Products last infinitely and are infinitely recycled back, so shopping can be infinite!

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